Quan Han

Areas of Expertise

Visitor Behavior and Decision-Making; Spatial Analytics and Remote Sensing Applications; Big Data and Mixed-Methods Research; Sustainable Destination and Park Management

Professional Summary

Advisor: Dr. James Petrick

Quan is a Ph.D. student in Tourism and Hospitality Studies whose research investigates how travel experiences generate meaning, authenticity, and self-relevance, and how these processes shape individual well-being and societal flourishing. Grounded in social and motivational psychology, she employs theory-driven quantitative approaches (e.g., structural equation modeling, mixed methods, and spatial analytics) to examine the identity, emotional, and behavioral mechanisms underlying tourism decision-making. She also combines remote sensing and quantitative modeling to examine sustainability challenges. By integrating consumer psychology, digital behavior, and environmental data, she aims to generate practical insights for communities, policymakers, and industry stakeholders.